In the online world, the technology to leverage rich user data for targeted, trackable advertising has become commonplace.
Scalable, interoperable systems provide extensive reach and real-time visibility into online campaign performance.
Now that mobile is crossing over, new technologies are needed to allow a similar level of consumer targeting and issues such as scalability and interoperability must be eliminated.
That’s why in 2008, Ringleader developed the RLD platform. This established platform of scalable, licensable solutions lets publishers, agencies and analytics companies identify, track and target mobile and new media users – in real time. Every component works together and integrates with the ad serving systems you already use. Which means that everything that can be done in the online world can finally be done in mobile and new media, with no costly software investments or interoperability issues.
License the full RLD platform, or individual solutions, including:
- RLD Spark Server™ — the industry’s first third-party mobile/new media ad server
- RLD Real Time™ — immediate delivery of actionable data
- RLD Network Manager™ — dynamic optimization of partner networks
- RLD Special Ops™ — outsourced ad serving expertise and operations
